Privacy policy

AlphaLife247 Privacy Policy
Last Updated: May 20, 2026

Our Commitment to Data Privacy
At AlphaLife247, we believe that operational security and data privacy are foundational elements of preparedness. We are fully committed to protecting the personal information of our customers. This Privacy Policy describes how your personal information is collected, used, and safeguarded when you visit or make a purchase from our digital storefront.

Personal Information We Collect
When you visit the site, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the site, and information about how you interact with the platform.

When you make a purchase or attempt to make a purchase through the site, we collect specific information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.

How We Use Your Personal Information
We use the order information that we collect generally to fulfill any orders placed through the site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this order information to:

Communicate directly with you regarding fulfillment timelines or customer support;

Screen our orders for potential risk or fraud; and

Provide you with information or advertising relating to our essential outdoor gear and survival supplies, strictly in line with the preferences you have shared with us.

Data Sharing and Third-Party Infrastructure
We partner with highly secure, industry-standard domestic service providers to power our infrastructure and fulfill your orders. Most notably, we utilize Shopify to power our digital storefront and secure payment systems.

We also use Google Analytics to help us understand how our customers interact with the platform. We do not sell, trade, or transfer your personally identifiable information to unauthorized third parties, and we restrict all shipping and fulfillment strictly to domestic operations within the United States.

Your Consumer Rights and Data Retention
If you are a resident of a state with comprehensive consumer privacy regulations, you possess the explicit right to access the personal information we hold about you, to request that your personal information be corrected, updated, or deleted, or to opt-out of data tracking features. When you place an order through the site, we will maintain your order information for our internal business records unless and until you ask us to delete this information.

Contact Information
For more information about our privacy practices, if you have operational questions, or if you would like to make a formal data request, please contact our compliance desk directly via email at alphalife247@gmail.com.